Amy Lin
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#HerConfidence

#HerConfidence

 

her confidence

DATE:
Apr 2016

WORK:
Exhibition Design

A confidence exhibit inspired by an article about the growing prevalence of eating disorders. This exhibit takes the facade of a women's bathroom, a place where self-esteem is often questioned and challenged.


Team: Nick Ricci, Christine Chung, Jordan Kiga

User research     photoshop    illustrator

 
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PURPOSE

The exhibition educates people that low self-esteem in women starts at a young age and aims to change the perception of beauty through an empowering experience.  A visitor is guided through graffiti mimicking statistics regarding self confidence, then are invited to take a photo in the photo booth, write a compliment, and read inspirational stories. The hashtag contributes to publicity and directly links to an Instagram that posts photos taken at the photobooth.

 
 
 
 

TILED INFOGRAPHICS AND GRAFFITI STALLS

The first thing that visitors encounter is the illustrated infographic filled tile wall. The use of illustrations addresses the familiarity of bathroom graffiti but brings a different message of education. Here, visitors are introduced to the problem through visualizations of statistics about young women's confidence.  

 
 
 
 

PHOTOS OF CONFIDENCE

Photos from the photo booth are projected upon exit of the stalls. Visitors can fill in the blank with life-size magnetic words that complete the phrase for them. There is added value in seeing the phrase filled in already with something as your photo comes up.

 
 
 
 
 

SHOWER OF COMPLIMENTS

Next, the visitor walks through the shower of compliments. Cards hang from the ceiling with phrases that have been completed that encourage a positive mindset. Visitors are encouraged to "take one and write one" so that the cards are constantly changing and visitors can feel like they're leaving an impact at the exhibition.

 
 
 
 

WALL OF INSPIRATIONAL WOMEN

The women on this wall were chosen based on their journey to success. Despite tribulations and self esteem issues, these women have reached their goals and their quotes highlight their story. With this wall, we wanted to challenge the form of what the female role model is becoming; thin models in the media giving unrealistic expectations to women at a young age. Read the whole wall here.

 
 
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JOURNAL TAKE-AWAY

This journal encourages a positive mind set about the body, confidence, and a strong mentality. It includes a mirror decal which connects back with the theme of the exhibition and allows visitors to have a constant reminder of the impact of the exhibition.